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Business financing solutions simplified

How it Works.

The merchant cash advance process is fast and simple. It consists of your application, its review, your funding and repayment until we are paid back.

Apply Submit Review You’re Done!
Day 1 Day 2 Day 3 – 4 Day 5 – 10
Complete our short initial online application. One of our funding specialists will contact you within 24 hours. Complete and submit our application along with the last 6 months of your merchant statements, 4 months of recent bank statements, a copy of your driver’s license, your business lease and a voided check. We will review your application, bank statements and merchant statements to determine if you are eligible to receive a cash advance. If you are, we will promptly make you an offer. Once you agree to accept the merchant cash advance, we will do the rest. Your business can be funded in as little as 5 days.

Here’s how it works: we purchase your business’s future credit card sales. In exchange, we give you the cash you need today. Cash advances range from $2,500.00 to $200,000.00. Once we wire the funds into your account, you repay us through your daily credit and debit card sales. So you never have to make a payment on your own. A small percentage of your daily credit card sales will automatically be deducted until your Merchant Cash Advance is paid off. It’s that simple. Because running a business is hard enough.

And if you wish, you can renew your cash advance every three to four months without submitting any additional applications. At this point, the process becomes a simple cycle of getting funds and building your business.

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A Merchant Cash Advance is not a loan. Rather, it is funding that you, a merchant, can raise from us, a Merchant Cash Advance funding company. You do this simply by selling a specified amount of your future credit and debit card sales that is based upon the track record of your past sales. In exchange, we provide you funding. In return, we will receive a set percentage of your net credit and debit card sales if and when such sales occur and are settled. This means that the dollar amount that we receive on any given business day that you process credit and debit card sales is based on your credit and debit card sales volume alone.

For example, if you agree with us upon an 8 percent retrieval percentage for your funding, we will receive $8.00 on a day that you net $100.00 in credit and debit card sales. Should you only net $50.00 in card sales, we will receive only $4.00. Because of this structure, which is designed to benefit you, the small business owner, a Merchant Cash Advance does NOT involve late payment fees, associated charges, penalties, adjustable rates or hidden fees. Furthermore, a Merchant Cash Advance is tailored to your cash flow. In this way, it is unlike a typical bank loan, where you pay a fixed dollar amount regardless your sales volume. This is why with a bank loan, when all is said and done, the money is more expensive than the stated and the starting interest rates make it seem. Moreover, if not most significantly, the cost of a bank loan is compounded considerably by the larger amount of time that you are required to spend in the application process preparing time consuming business plans and many other documents. In the process, all this makes you wait much longer for the money you need, at a time when time is of the essence and time has perhaps never more equaled money.

And those are not the only advantages you will enjoy with a Happy Rock Merchant Cash Advance. In addition, if your future card sales are lower than what we have estimated that they will be, you do not pay more. And you don’t pay any penalties. It will simply take us longer to get back what we have chosen to fund you. This way, the risk is not born by you, but by us. After all, we’ve chosen to fund you. Following that logic, we bear the loss if you fail to generate future card sales should they not equal the amount of receivables that you’ve sold us in exchange for the funds that we have advanced you. That’s why we’re careful to set the terms for our funding you, basing it on your business profile and sales record. Any miscalculation or unforeseen events can be costly to us. In fairness, this should be the case. After all, funding you with a Merchant Cash Advance, we are in effect investors. We believe we should bear the risk. And we’re fine with that. Because we believe in you, trusting you because of your track record. Because we haven’t forgotten how difficult it is to do what you’ve done to get your business as far as you have already gotten it. We know. We’ve done it. That’s why we trust you. Because like you, we’re entrepreneurs, not bankers. And to be frank, the formula’s been working for us, because it’s been working for our clients, a few thousand since we started Happy Rock in the wake of the financial crisis. See our blog for success stories.

A further advantage to you is that we require far less paperwork than traditional capital sources and consequently take far less time to get you the funding. You can often apply and get the funds you need in a week or less! Moreover, we do not require personal collateral. Reputable Merchant Cash Advance funding companies require you to provide certain non-financial covenants (e.g., that you not switch or split your credit card processing without their consent) and that owners provide personal guarantees for the performance of those covenants. We ask this to minimize your risk and maximize your success. After all, only that will see to ours. And both will do what will further ensure our mutual success: rebuild our economy, which is our larger vision — a widening cycle of win-win.

What is a Merchant Cash Advance?

Many small to mid-sized companies are unable to obtain traditional bank loans due to the lack of capital in the current market or because they have insufficient credit or collateral. As a result, more and more businesses have been turning to Merchant Cash Advance funding for infusions of working capital or to meet other immediate needs for cash.

How does a Merchant Cash Advance work?

A Merchant Cash advance “advances” cash to merchants based upon anticipated future credit and debit card sales that are calculated from the record of your past receipts. Businesses receive funding from us, the Merchant Cash Advance funding company, in one lump sum in return for a small agreed upon percentage of their future MasterCard, VISA and Debit card sales until the fixed amount that has been agreed upon is repaid. We calculate how much money you qualify for based on your credit and debit card sales. You will be asked for six months or more of credit/debit card statements, two to three recent bank statements and a copy of your lease. Depending upon the size of your advance, a tax return and other financial statements may be required. You will then receive a contract detailing the terms of the agreement. If you accept them, the funds will be deposited into your bank account as early as the next business day. In return, we will collect a small, agreed-upon percentage of your daily credit and debit card sales until you have paid us back according to the terms in the agreement.

How does a Merchant Cash Advance compare to a traditional loan?

First, qualifying for a Merchant Cash Advance is much easier than a bank loan. Second, you get the money you need far faster. Third, and perhaps most significantly, there are no fixed daily, weekly, or monthly payments, late fees, hidden fees or interest rates. In fact, you never have to write any checks. A small fixed percentage comes out of your daily credit and debit card sales automatically. The percentage remains the same. The amount depends on cash flow. Take in less any given day and you pay less that day. And, should your business be unable to pay back the advance, we are the ones who lose. Not you. Because we do not require or take personal guarantees, collateral, home equity or a security of any kind for your Merchant Cash Advance. You get your funds solely based on your sales record and we get repaid solely based on the cash flow of your sales. So the risk is really ours. In addition, there are no closing costs to pay and the owners of the business do not suffer any loss in your equity or control of the business in any way. And a Merchant Cash Advance will not appear on your credit report.

Which businesses qualify for a Merchant Cash Advance?

Most businesses and in any industry. The main requirement for a Merchant Cash Advance is that your business processes credit and/or debit card sales. Generally, all you need to show is that you have been in business for a year or more and process a minimum of $5,000 per month in credit/debit card sales.

How much can my business receive with a Merchant Cash Advance?

The average size of our cash advance is $25,000, although cash advances range from $5,000 to $200,000.

Will you review the owner’s credit history?

The credit history of the business owner will be reviewed as part of our qualification process. However, it is important to note that a Merchant Cash Advance is not a FICO-based solution, so a business owner’s damaged credit history will not automatically disqualify you for funding. In fact, often a negative credit history is no obstacle. And a cash advance will not appear on your credit report.

Does the business owner need personal collateral for a Merchant Cash Advance?

No. Your funding is both determined by and secured by your credit and debit card receipts.

How long does the approval process take?

Pre-Approval usually takes no longer than one business day. The review process takes three to five business days depending upon the amount of funding you will receive. Once the agreement is signed and the underwriting is completed, you can receive your advance as soon as the next business day.

How do I get the money?

After your cash advance is approved, the money is electronically deposited into your checking account.

What can I use the money for?

You are free to use the money in any way you feel that is best for your business. Many of our clients use it for expansion, advertising, new equipment or increased inventory. It can also be used for unforeseen emergencies, to pay tax liens, to buy out a partner or to acquire a new location.

Will my business need to change credit card processors?

You may need to change to one of our preferred credit card processing vendors. Don’t worry, if you do, the credit card processing company will either meet or beat the rates of your current card processor.

Who would I call with questions about my account?

Just call 1-888-333-7441 and speak to one of the Happy Rock Merchant Solutions customer service representatives 24 hours a day, 7 days a week.1

What if I already have a business loan?

Our product is a cash advance, not a loan. As long as you qualify and meet our requirements, we can provide you the cash very quickly without affecting any of your business’ other financial obligations.

I have a merchant cash advance with another company, can Happy Rock replace that arrangement and offer me more money?

We often offer larger advances at better terms than our competitors and will pay off your existing advance if it is in the best interest of your business.

How do I know how much I have left to pay?

We send you a monthly statement. You can also track your payments through our secure merchant login on our website.

What if I forgot my password?

You can retrieve it simply via an automated retrieval feature you will find where you login.

What if I have any other questions?

Call us. Or email us if you prefer.

Our commitment is to serve you the best we can. Because you success ensures ours.

You can also contact and connect with us on Twitter, LinkedIn and Facebook

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